Second-touch Marketing + Remarketing
Cross-selling and up-selling to current customers are cost-effective ways to grow an online micro-loan lending business. With Selling Source, lenders can reach out to current customers via real-time, automated, event-triggered communications across multiple channels including e-mail and text messaging.
Selling Source also provides a full range of telemarketing and direct mail services. Selling Source’s multi-channel targeting is intelligent and based on consumers’ past performance and likelihood to respond to offers matched to their preferences.
With detailed campaign reporting, lenders can make adjustments to campaigns, measure ROI and replicate their most successful campaigns.
Monetization
Data is an asset lenders can monetize. Additional revenue opportunities are at their finger tips with DEVSource integrated online lending model.
List Management
With more than 22 categories in its database of more than 6 million online consumers, Selling Source’s solution encompasses comprehensive list management, list marketing, fulfillment services and reporting.
Transactional Email
Selling Source’s powerful MAILSource integrated transactional e-mail marketing solution delivers highly targeted messages to current or prospective customers using the latest in marketing and supporting technologies.
SMS Text Messaging
MOBILESource is Selling Source’s full-service mobile marketing communications solution. MOBILESource offers a variety of messaging, analytical and data services to create new revenue streams. MOBILESource offers these solutions in a hosted environment, providing a secure, flexible and scalable platform to handle all mobile messaging needs.
Call Center
Selling Source offers inbound and outbound call center services to augment consumer communications programs. A state-of-the-art call center, staffed by trained and experienced professionals, offers the latest reporting tools to help ensure the success of text messaging, mobile or e-mail marketing campaigns. All lenders have to do is place an 800 number on their DRTV,print or online campaigns. Through CALLSource™, its partnering high volume call center, Selling Source does the rest.