Consumer Retention Management
Communicating frequently with customers by keeping them informed, staying in touch and offering help when it’s needed can build a relationship of trust that helps retain customers and offset rising customer-acquisition costs. Selling Source consumer retention technology features real-time, automated, event-triggered communications across multiple channels. It’s flexible and customizable, and includes transactional e-mail, SMS text messaging, outbound call-center operations and inbound customer-service call centers.
Event-triggered Communications
COMMSource — Selling Source’s proprietary event-triggered marketing program — offers marketing services and solutions developed to enhance up-sell and cross-sell opportunities and improve customer targeting. COMMSource constantly mines its data repository for events that require action.
Transactional Email
Selling Source’s powerful MAILSource integrated transactional e-mail marketing solution delivers highly targeted messages to current or prospective customers using the latest in marketing and supporting technologies.
SMS Text Messaging
MOBILESource™ is Selling Source’s full-service mobile marketing communications solution. MOBILESource offers a variety of messaging, analytical and data services to create new revenue streams. MOBILESource offers these solutions in a hosted environment, providing a secure, flexible and scalable platform to handle all mobile messaging needs.
Direct Mail
Selling Source’s proprietary research shows that subprime borrowers are influenced by a credible look-and-feel, the offer and its timing —so reaching a prospect with a great offer at a relevant conversion point is essential. Selling Source provides highly targeted, turnkey direct mail campaign strategies and specific targeting solutions.